Simplifying Real Estate Transactions with AI-Powered Efficiency

Home selling as easy as trading in your car.

The Problem: Traditional Real Estate Sales

Burdensome

Showings, uncertainty, deferred maintenance, moving, and misfit issues plague sellers.

Inefficient

High realtor commissions, sale preparations, storage costs, and complex processes.

Time-Consuming

Traditional sales often take months, causing stress and inconvenience.


Impressive Unit Economics at Scale

$100M

Initial SOM

From $28B beachhead "buy box"

$60K

LTV

Per customer lifetime value

17x

LTV/CAC Multiple

$3,500 CAC

5.25 Days

CAC Payback

At $3,500 acquisition cost

The Opportunity: A Massive Market

$30T

Market Cap

US Residential SFR Market

$18T

Homeowner Equity

In the US

3.5-6M

Annual Home Sales

In the US

$100B

Annual SAM

Serviceable Addressable Market

Our Target Customer

Retired

Single homeowner

Long-term Owner

10+ years, not updated

Property Value

$350k or less, significant equity

Preference

Convenience over price

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User Experience: Hassle-Free Home Selling for Retirees

1

Personal Connection

Our team responds immediately, 24/7/365, with caring support tailored for retirees.

2

Straightforward Offer

Receive a clear, quick, and easy-to-understand offer with no complex paperwork.

3

Quick Cash Payment

Get your funds quickly with a simplified closing process in as few as 7 days.

4

Flexible Moving Timeline

Take the time you need to comfortably transition to your next home.

Is there Demand?

Home Sellers crave convenience, liquidity, and connection.

Convenience Driven

Sellers will always prefer less hassle and simpler transactions for their properties, working with someone they like.

Time Sensitive

Humans will always need to sell real estate, and timing is crucial to their decisions.

Liquidity Focused

Sellers will always prefer cash sooner and are willing to discount for liquidity, just like with car sales.

Proprietary Sales AI Model: Meet Tim2.0

Automated Sales

Handles Live Seller interactions. Never missing a call. Instant Responses 24/7.

Automated Follow-up

Ensures no lead is left behind.

Automated Underwriting

Provides timely Smart Offers, using AI to scrape unique data points and adjust offers based on front end risk factors in real time.

Continuous Learning

Enhances operational efficiency while minimizing risk and dynamically hedging against rapid inventory expansion or market downturns through stochastic optimization leveraging Itô's Lemma.

Tim 2.0: The Core Brain of EBCI

Dynamic AI Brain

Continuously learns from real estate market interactions and user input.

Proprietary Insights

Provides nuanced decision-making across the business.

Scalable Vision

The foundation for future AI-as-a-service offerings in real estate.

Video: Automated Sales Process

Watch our detailed video demonstration showing Tim 2.0's automated sales process in action.

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Call to Demo Tim at (415) 801 3376

Key Metrics

Average Existing Market Value: $200,000

Acquisition Price: $140,000 (70%)

Gross Profit $60,000 (30%)

Contribution Margin: $42,500 (21.25%)

Existing Players: Strengths and Weaknesses

Zillow

Successfully brought buyers and sellers online. However, their foray into iBuying failed to generate significant profits.

Opendoor

Leverages automated valuations, but lacks the personal touch and profit margins that we offer.

CarMax

A successful model in the car dealership market. They demonstrate the potential for a similar approach in home selling.

Go to Market: Path to $100M

1

Current Market Focus

Targeting high-demand, entry-level markets in Arizona, Texas, Florida, and California with automated lead qualification system.

2

Operational Scaling

Expanding operations to support growth, powered by Tim 2.0's selling scalability.

3

Data-Driven Learning

All transaction data feeds into Tim's data lake, continuously improving our automation and decision-making capabilities.

4

12 & 20 Month Targets

Well achieve profitability within 10 months and use the remaining capital to drive scale and reinvest in high-growth opportunities.

Within 20 months, we'll scale to >500 deals with projected $12.5M EBITDA.

Founder's Profile

Joshua Gayman

📍 Visonary / Real Estate & AI Innovator

  • 16+ years in real estate spanning brokerage, iBuying, investing, and private equity management.
  • Tech-driven approach to scaling real estate through AI-powered acquisitions & dispositions.
  • Formerly automotive management at Van Tuyl (Berkshire Hathaway Auto)—deep expertise in sales & operations.
  • MMFin @ MIT Sloan,


Ownership Structure (Post-Series A)

The ownership structure ensures founder alignment and control while creating space for an elite team and strategic investor participation.

A Decade of Profitable Execution: Proven Track Record

11

Years of Profitability

Proven track record of consistent and profitable operations.

500+

Deals Closed

Extensive experience in navigating the real estate market.

>$40K

Average Lifetime Gross Profit

Demonstrated ability to generate substantial returns on deals.

Tim 2.0: Proven Traction & Profitability

Our initial rollout of Tim 2.0 has demonstrated exceptional performance metrics across our first seven deals, validating our business model and scalability potential.

$370K

Total Profits

Generated from first 7 deals

$52.8K

Avg Contribution Margin Per Deal

Consistently high margins

$1.6K

Actual Cost per Deal

Efficient operational costs

$74K

Commission Savings

Total expenses avoided

These results demonstrate Tim 2.0's ability to generate substantial profits while maintaining low operational costs, providing a clear path to scalability.

Funding Ask

Series A

  • We are raising $4.5M to fuel growth and expansion -propelling Easy Button toward its full potential.


Allocation

  • Funding will be used for inventory and operations until the company is self-sustaining (month 16)

Milestones

Achieve profitability through $100M closed revenue.

Next:

Launch a hybrid investment platform enabling buyers to purchase fractional shares in our deals to open up dispositions.

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